Cheng He, O. Cem Ozturk, Chris Gu, Jorge Mario Silva-Risso. The End of the Express Road for Hybrid Vehicles: Can Governments' Green Product Incentives Backfire?. Marketing Science, 40(1):80-100, 2021. [doi]
@article{HeOGS21,
title = {The End of the Express Road for Hybrid Vehicles: Can Governments' Green Product Incentives Backfire?},
author = {Cheng He and O. Cem Ozturk and Chris Gu and Jorge Mario Silva-Risso},
year = {2021},
doi = {10.1287/mksc.2020.1239},
url = {https://doi.org/10.1287/mksc.2020.1239},
researchr = {https://researchr.org/publication/HeOGS21},
cites = {0},
citedby = {0},
journal = {Marketing Science},
volume = {40},
number = {1},
pages = {80-100},
}