Donald Heath, Rahul Singh, Jai Ganesh. Organizational Engagement in Social Media to Motivate Strategic Directed Action: A Revelatory Case. In 19th Americas Conference on Information Systems, AMCIS 2013, Chicago, Illinois, USA, August 15-17, 2013. Association for Information Systems, 2013. [doi]
@inproceedings{HeathSG13,
title = {Organizational Engagement in Social Media to Motivate Strategic Directed Action: A Revelatory Case},
author = {Donald Heath and Rahul Singh and Jai Ganesh},
year = {2013},
url = {http://aisel.aisnet.org/amcis2013/eBusinessIntelligence/GeneralPresentations/5},
researchr = {https://researchr.org/publication/HeathSG13},
cites = {0},
citedby = {0},
booktitle = {19th Americas Conference on Information Systems, AMCIS 2013, Chicago, Illinois, USA, August 15-17, 2013},
publisher = {Association for Information Systems},
}