Consumer Attitudes towards Firms that Monetize Personal Information: A Cluster Analysis and Regulatory Implications

Sebastian Hermes, Eric K. Clemons, David Wittenzellner, Andreas Hein, Markus Böhm 0001, Helmut Krcmar. Consumer Attitudes towards Firms that Monetize Personal Information: A Cluster Analysis and Regulatory Implications. In Doug Vogel, Kathy Ning Shen, Pan Shan Ling, Carol Hsu 0001, James Y. L. Thong, Marco de Marco, Moez Limayem, Sean Xin Xu, editors, 24th Pacific Asia Conference on Information Systems, PACIS 2020, Dubai, UAE, June 22-24, 2020. pages 29, 2020. [doi]

Abstract

Abstract is missing.