Designing Motorcycles via the Web: Improved Aesthetics and Consumer Preference

Michael G. Hilgers, Hong Sheng, Richard H. Hall. Designing Motorcycles via the Web: Improved Aesthetics and Consumer Preference. In Robert C. Nickerson, Ramesh Sharda, editors, Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009. pages 21, Association for Information Systems, 2009. [doi]

Abstract

Abstract is missing.