Assessing the impact of recommender agents on on-line consumer unplanned purchase behavior - researchr publication

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R. Eric Hostler, Victoria Y. Yoon, Zhiling Guo, Tor Guimaraes, Guisseppi A. Forgionne. Assessing the impact of recommender agents on on-line consumer unplanned purchase behavior. Information & Management, 48(8):336-343, 2011. [doi]

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