Determinants of Channel Profitability: Retailers' Control over Product Selections as Contracting Leverage

Sylvia Hristakeva. Determinants of Channel Profitability: Retailers' Control over Product Selections as Contracting Leverage. Marketing Science, 41(2):315-335, 2022. [doi]

References

No references recorded for this publication.

Cited by

No citations of this publication recorded.