Pei-Hsuan Hsieh. The Importance of Online Transaction Textual Labels for Making a Purchasing Decision - An Experimental Study of Consumers' Brainwaves. In Sakae Yamamoto, Hirohiko Mori, editors, Human Interface and the Management of Information. Information in Applications and Services - 20th International Conference, HIMI 2018, Held as Part of HCI International 2018, Las Vegas, NV, USA, July 15-20, 2018, Proceedings, Part II. Volume 10905 of Lecture Notes in Computer Science, pages 83-97, Springer, 2018. [doi]
Abstract is missing.