Mei Hua Huang. Examining the Direct and Moderating Effects of Relational Exchange and Innovation Characteristics on New Product Adoption. In Leonard Barolli, Francesco Palmieri, Helio Dos Santos Silva, Hsing-Chung Chen, editors, 9th International Conference on Innovative Mobile and Internet Services in Ubiquitous Computing, IMIS 2015, Santa Cantarina, Brazil, July 8-10, 2015. pages 474-479, IEEE, 2015. [doi]
@inproceedings{Huang15a-2,
title = {Examining the Direct and Moderating Effects of Relational Exchange and Innovation Characteristics on New Product Adoption},
author = {Mei Hua Huang},
year = {2015},
doi = {10.1109/IMIS.2015.74},
url = {http://dx.doi.org/10.1109/IMIS.2015.74},
researchr = {https://researchr.org/publication/Huang15a-2},
cites = {0},
citedby = {0},
pages = {474-479},
booktitle = {9th International Conference on Innovative Mobile and Internet Services in Ubiquitous Computing, IMIS 2015, Santa Cantarina, Brazil, July 8-10, 2015},
editor = {Leonard Barolli and Francesco Palmieri and Helio Dos Santos Silva and Hsing-Chung Chen},
publisher = {IEEE},
isbn = {978-1-4799-8873-0},
}