Eugenia Y. Huang, Chia-jung Tsui, Wellington K. Kuan, Hung-Shin Chen, Ming-chin Hung. Measuring Customer Retention in the B2C Electronic Business: An Empirical Study. In 46th Hawaii International Conference on System Sciences, HICSS 2013, Wailea, HI, USA, January 7-10, 2013. pages 2900-2907, IEEE, 2013. [doi]
@inproceedings{HuangTKCH13,
title = {Measuring Customer Retention in the B2C Electronic Business: An Empirical Study},
author = {Eugenia Y. Huang and Chia-jung Tsui and Wellington K. Kuan and Hung-Shin Chen and Ming-chin Hung},
year = {2013},
doi = {10.1109/HICSS.2013.396},
url = {http://doi.ieeecomputersociety.org/10.1109/HICSS.2013.396},
researchr = {https://researchr.org/publication/HuangTKCH13},
cites = {0},
citedby = {0},
pages = {2900-2907},
booktitle = {46th Hawaii International Conference on System Sciences, HICSS 2013, Wailea, HI, USA, January 7-10, 2013},
publisher = {IEEE},
isbn = {978-1-4673-5933-7},
}