Yoonmin Hwang, Kun Chang Lee. Using an Eye-Tracking Approach to Explore Gender Differences in Visual Attention and Shopping Attitudes in an Online Shopping Environment. International Journal of Human-Computer Interaction, 34(1):15-24, 2018. [doi]
@article{HwangL18,
title = {Using an Eye-Tracking Approach to Explore Gender Differences in Visual Attention and Shopping Attitudes in an Online Shopping Environment},
author = {Yoonmin Hwang and Kun Chang Lee},
year = {2018},
doi = {10.1080/10447318.2017.1314611},
url = {https://doi.org/10.1080/10447318.2017.1314611},
researchr = {https://researchr.org/publication/HwangL18},
cites = {0},
citedby = {0},
journal = {International Journal of Human-Computer Interaction},
volume = {34},
number = {1},
pages = {15-24},
}