Elvira Ismagiloiva, Yogesh Dwivedi, Nripendra P. Rana. Visualising the Knowledge Domain of Artificial Intelligence in Marketing: A Bibliometric Analysis. In Sujeet Kumar Sharma, Yogesh K. Dwivedi, Bhimaraya A. Metri, Nripendra P. Rana, editors, Re-imagining Diffusion and Adoption of Information Technology and Systems: A Continuing Conversation - IFIP WG 8.6 International Conference on Transfer and Diffusion of IT, TDIT 2020, Tiruchirappalli, India, December 18-19, 2020, Proceedings, Part I. Volume 617 of IFIP Advances in Information and Communication Technology, pages 43-53, Springer, 2020. [doi]
Abstract is missing.