Assessing the Impact of Virtual Reality on Enhancing Consumer Satisfaction in the Context of Streaming Services: The Case of Netflix

Heba M. Ismail, Hala Joudeh, Hala Hamadeh, Heba El Zaher, Ashraf Khalil. Assessing the Impact of Virtual Reality on Enhancing Consumer Satisfaction in the Context of Streaming Services: The Case of Netflix. In Proceedings of the Cognitive Models and Artificial Intelligence Conference, AICCONF 2024, İstanbul, Turkiye, May 25-26, 2024. pages 49-54, ACM, 2024. [doi]

Abstract

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