Model-Based Purchase Predictions for Large Assortments

Bruno J. D. Jacobs, Bas Donkers, Dennis Fok. Model-Based Purchase Predictions for Large Assortments. Marketing Science, 35(3):389-404, 2016. [doi]

@article{JacobsDF16,
  title = {Model-Based Purchase Predictions for Large Assortments},
  author = {Bruno J. D. Jacobs and Bas Donkers and Dennis Fok},
  year = {2016},
  doi = {10.1287/mksc.2016.0985},
  url = {http://dx.doi.org/10.1287/mksc.2016.0985},
  researchr = {https://researchr.org/publication/JacobsDF16},
  cites = {0},
  citedby = {0},
  journal = {Marketing Science},
  volume = {35},
  number = {3},
  pages = {389-404},
}