Fuzzy targeting of customers based on product attributes

Vivek Jain, Krishna Kummamuru, Raghu Krishnapuram, Vikas Agarwal. Fuzzy targeting of customers based on product attributes. In Proceedings of the 2002 IEEE International Conference on Fuzzy Systems, FUZZ-IEEE'02, Honolulu, Hawaii, USA, May 12 - 17, 2002. pages 35-40, IEEE, 2002. [doi]

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