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Deep sentiment analysis: Mining the causality between personality-value-attitude for analyzing business ads in social media

Haeng Jin Jang, Jaemoon Sim, Yonnim Lee, Ohbyung Kwon. Deep sentiment analysis: Mining the causality between personality-value-attitude for analyzing business ads in social media. Expert Syst. Appl., 40(18):7492-7503, 2013. [doi]

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