Bernard J. Jansen, Soon-Gyo Jung, Joni Salminen, Jisun An, Haewoon Kwak. Combining Behaviors and Demographics to Segment Online Audiences: Experiments with a YouTube Channel. In Svetlana S. Bodrunova, editor, Internet Science - 5th International Conference, INSCI 2018, St. Petersburg, Russia, October 24-26, 2018, Proceedings. Volume 11193 of Lecture Notes in Computer Science, pages 141-153, Springer, 2018. [doi]
Abstract is missing.