Influencing the Influencers: Analyzing Impact of Prior Review Sentiments on Product Reviews

Ashish Kumar Jha, Snehal Shah. Influencing the Influencers: Analyzing Impact of Prior Review Sentiments on Product Reviews. In Nearchos Paspallis, Marios Raspopoulos, Chris Barry, Michael Lang 0001, Henry Linger, Christoph Schneider, editors, Information Systems Development: Advances in Methods, Tools and Management - Proceedings of the 26th International Conference on Information Systems Development, ISD 2017, Larnaca, Cyprus, University of Central Lancashire Cyprus, September 6-8, 2017. Association for Information Systems, 2017. [doi]

Abstract

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