Changhao Jiang, Min Zhang, Bin Gao, Tie-Yan Liu. A Study on Potential Head Advertisers in Sponsored Search. In Yuexian Hou, Jian-Yun Nie, Le Sun, Bo Wang 0011, Peng Zhang, editors, Information Retrieval Technology, 8th Asia Information Retrieval Societies Conference, AIRS 2012, Tianjin, China, December 17-19, 2012. Proceedings. Volume 7675 of Lecture Notes in Computer Science, pages 174-186, Springer, 2012. [doi]
@inproceedings{JiangZGL12,
title = {A Study on Potential Head Advertisers in Sponsored Search},
author = {Changhao Jiang and Min Zhang and Bin Gao and Tie-Yan Liu},
year = {2012},
doi = {10.1007/978-3-642-35341-3_15},
url = {http://dx.doi.org/10.1007/978-3-642-35341-3_15},
researchr = {https://researchr.org/publication/JiangZGL12},
cites = {0},
citedby = {0},
pages = {174-186},
booktitle = {Information Retrieval Technology, 8th Asia Information Retrieval Societies Conference, AIRS 2012, Tianjin, China, December 17-19, 2012. Proceedings},
editor = {Yuexian Hou and Jian-Yun Nie and Le Sun and Bo Wang 0011 and Peng Zhang},
volume = {7675},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-642-35341-3},
}