Minah H. Jung, Leif D. Nelson, Uri Gneezy, Ayelet Gneezy. Signaling Virtue: Charitable Behavior Under Consumer Elective Pricing. Marketing Science, 36(2):187-194, 2017. [doi]
@article{JungNGG17, title = {Signaling Virtue: Charitable Behavior Under Consumer Elective Pricing}, author = {Minah H. Jung and Leif D. Nelson and Uri Gneezy and Ayelet Gneezy}, year = {2017}, doi = {10.1287/mksc.2016.1018}, url = {http://dx.doi.org/10.1287/mksc.2016.1018}, researchr = {https://researchr.org/publication/JungNGG17}, cites = {0}, citedby = {0}, journal = {Marketing Science}, volume = {36}, number = {2}, pages = {187-194}, }