Social CRM Tools: A Systematic Mapping Study

Jorge L. F. Silva Junior, Julio A. N. Viana, Olaf Reinhold, Antônio F. L. Jacob, Rainer Alt, Fábio M. F. Lobato. Social CRM Tools: A Systematic Mapping Study. In Witold Abramowicz, Gary Klein 0001, editors, Business Information Systems Workshops - BIS 2020 International Workshops, Colorado Springs, CO, USA, June 8-10, 2020, Revised Selected Papers. Volume 394 of Lecture Notes in Business Information Processing, pages 250-261, Springer, 2020. [doi]

Abstract

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