Exploring the role of media uses and gratifications in multimedia cable adoption

Mee-Eun Kang, David J. Atkin. Exploring the role of media uses and gratifications in multimedia cable adoption. Telematics and Informatics, 16(1-2):59-74, 1999. [doi]

@article{KangA99-0,
  title = {Exploring the role of media uses and gratifications in multimedia cable adoption},
  author = {Mee-Eun Kang and David J. Atkin},
  year = {1999},
  doi = {10.1016/S0736-5853(99)00019-2},
  url = {http://dx.doi.org/10.1016/S0736-5853(99)00019-2},
  tags = {multimedia},
  researchr = {https://researchr.org/publication/KangA99-0},
  cites = {0},
  citedby = {0},
  journal = {Telematics and Informatics},
  volume = {16},
  number = {1-2},
  pages = {59-74},
}