Research on Virtual Item Purchase Intention in Taking Part in Mobile Device Games: Taking the Middle and Old Aged Players for Example

Chia-Yu Kao, Chenwei Chiang. Research on Virtual Item Purchase Intention in Taking Part in Mobile Device Games: Taking the Middle and Old Aged Players for Example. In Fiona Fui-Hoon Nah, Chuan-Hoo Tan, editors, HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings. Volume 9191 of Lecture Notes in Computer Science, pages 324-334, Springer, 2015. [doi]

@inproceedings{KaoC15,
  title = {Research on Virtual Item Purchase Intention in Taking Part in Mobile Device Games: Taking the Middle and Old Aged Players for Example},
  author = {Chia-Yu Kao and Chenwei Chiang},
  year = {2015},
  doi = {10.1007/978-3-319-20895-4_30},
  url = {http://dx.doi.org/10.1007/978-3-319-20895-4_30},
  researchr = {https://researchr.org/publication/KaoC15},
  cites = {0},
  citedby = {0},
  pages = {324-334},
  booktitle = {HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings},
  editor = {Fiona Fui-Hoon Nah and Chuan-Hoo Tan},
  volume = {9191},
  series = {Lecture Notes in Computer Science},
  publisher = {Springer},
  isbn = {978-3-319-20894-7},
}