Optimizing budget constrained spend in search advertising

Chinmay Karande, Aranyak Mehta, Ramakrishnan Srikant. Optimizing budget constrained spend in search advertising. In Stefano Leonardi, Alessandro Panconesi, Paolo Ferragina, Aristides Gionis, editors, Sixth ACM International Conference on Web Search and Data Mining, WSDM 2013, Rome, Italy, February 4-8, 2013. pages 697-706, ACM, 2013. [doi]

Abstract

Abstract is missing.