Profitability of private brands of e-commerce platforms offering competing national brands under agency selling

Salma Karray, Simon Pierre Sigué. Profitability of private brands of e-commerce platforms offering competing national brands under agency selling. ITOR, 33(5):3336-3358, 2026. [doi]

@article{KarrayS26,
  title = {Profitability of private brands of e-commerce platforms offering competing national brands under agency selling},
  author = {Salma Karray and Simon Pierre Sigué},
  year = {2026},
  doi = {10.1111/itor.70129},
  url = {https://doi.org/10.1111/itor.70129},
  researchr = {https://researchr.org/publication/KarrayS26},
  cites = {0},
  citedby = {0},
  journal = {ITOR},
  volume = {33},
  number = {5},
  pages = {3336-3358},
}