On-Demand Mobile CRM Applications for Social Marketing - Business and Technology Perspective

Viktor Kaufman, Yuri Natchetoi, Vasily Ponomarev. On-Demand Mobile CRM Applications for Social Marketing - Business and Technology Perspective. In Joaquim Filipe, David A. Marca, Boris Shishkov, Marten van Sinderen, editors, ICE-B 2008 - Proceedings of the International Conference on e-Business, Porto, Portugal, July 26-29, 2008, ICE-B is part of ICETE - The International Joint Conference on e-Business and Telecommunications. pages 397-404, INSTICC Press, 2008.

@inproceedings{KaufmanNP08-0,
  title = {On-Demand Mobile CRM Applications for Social Marketing - Business and Technology Perspective},
  author = {Viktor Kaufman and Yuri Natchetoi and Vasily Ponomarev},
  year = {2008},
  tags = {social, mobile},
  researchr = {https://researchr.org/publication/KaufmanNP08-0},
  cites = {0},
  citedby = {0},
  pages = {397-404},
  booktitle = {ICE-B 2008 - Proceedings of the International Conference on e-Business, Porto, Portugal, July 26-29, 2008, ICE-B is part of ICETE - The International Joint Conference on e-Business and Telecommunications},
  editor = {Joaquim Filipe and David A. Marca and Boris Shishkov and Marten van Sinderen},
  publisher = {INSTICC Press},
  isbn = {978-989-8111-58-6},
}