The Role of Electronic Commerce in Determining Desirable Customer Relationship Outcomes

Seongcheol Kim. The Role of Electronic Commerce in Determining Desirable Customer Relationship Outcomes. In Kurt Bauknecht, Martin Bichler, Birgit Pröll, editors, E-Commerce and Web Technologies, 5th International Conference, EC-Web 2004, Zaragoza, Spain, August 31-September 3, 2004, Proceedings. Volume 3182 of Lecture Notes in Computer Science, pages 348-356, Springer, 2004. [doi]

Abstract

Abstract is missing.