Impact of Online Customer Reviews and Incentives on the Product Sales at the Online Retail Store: An Empirical Study at Amazon.com

J. B. Kim. Impact of Online Customer Reviews and Incentives on the Product Sales at the Online Retail Store: An Empirical Study at Amazon.com. In 20th Americas Conference on Information Systems, AMCIS 2014, Savannah, Georgia, USA, August 7-9, 2014. Association for Information Systems, 2014. [doi]

@inproceedings{Kim14-31,
  title = {Impact of Online Customer Reviews and Incentives on the Product Sales at the Online Retail Store: An Empirical Study at Amazon.com},
  author = {J. B. Kim},
  year = {2014},
  url = {http://aisel.aisnet.org/amcis2014/e-Business/GeneralPresentations/11},
  researchr = {https://researchr.org/publication/Kim14-31},
  cites = {0},
  citedby = {0},
  booktitle = {20th Americas Conference on Information Systems, AMCIS 2014, Savannah, Georgia, USA, August 7-9, 2014},
  publisher = {Association for Information Systems},
}