Is it a sense of autonomy, control, or attachment? Exploring the effects of in-game customization on game enjoyment - researchr publication authors

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Keunyeong Kim, Michael G. Schmierbach, Saraswathi Bellur, Mun-Young Chung, Julia Daisy Fraustino, Frank E. Dardis, Lee Ahern. Is it a sense of autonomy, control, or attachment? Exploring the effects of in-game customization on game enjoyment. Computers in Human Behavior, 48:695-705, 2015. [doi]

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