Seth J. Kinnett, Theresa A. Steinbach. In Search of the Optimal CRM Curriculum: A Skills Framework for the Salesforce Administrator Role. In Gordan Davis, Sue Brown 0001, Mani R. Subramani, Gove N. Allen, K. D. Joshi 0001, Kevin P. Scheibe, editors, 28th Americas Conference on Information Systems, AMCIS 2022, Minneapolis, MN, USA, August 10-14, 2022. Association for Information Systems, 2022. [doi]
@inproceedings{KinnettS22,
title = {In Search of the Optimal CRM Curriculum: A Skills Framework for the Salesforce Administrator Role},
author = {Seth J. Kinnett and Theresa A. Steinbach},
year = {2022},
url = {https://aisel.aisnet.org/amcis2022/sig_ed/sig_ed/10},
researchr = {https://researchr.org/publication/KinnettS22},
cites = {0},
citedby = {0},
booktitle = {28th Americas Conference on Information Systems, AMCIS 2022, Minneapolis, MN, USA, August 10-14, 2022},
editor = {Gordan Davis and Sue Brown 0001 and Mani R. Subramani and Gove N. Allen and K. D. Joshi 0001 and Kevin P. Scheibe},
publisher = {Association for Information Systems},
}