Kimberley Kjeldsen, Margrete Nodeland, Asle Fagerstrøm, Sanchit Pawar. The relative impact of QR codes on omnichannel customer experience and purchase intention. In Maria Manuela Cruz-Cunha, Ricardo Martinho 0001, Rui Rijo, Dulce Domingos, Emanuel Peres, editors, CENTERIS 2022 - International Conference on ENTERprise Information Systems / ProjMAN - International Conference on Project MANagement / HCist - International Conference on Health and Social Care Information Systems and Technologies 2022, Hybrid Event / Lisbon, Portugal, November 9-11, 2022. pages 1049-1056, Elsevier, 2022. [doi]
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