How a Low-Margin Business Cocreated Analytics Value through an Innovation Partnership

Hope Koch, Uchenna Peters, Eric Villafranca, Kevin J. Koch. How a Low-Margin Business Cocreated Analytics Value through an Innovation Partnership. MIS Quarterly Executive, 18(3):3, 2019. [doi]

Authors

Hope Koch

This author has not been identified. Look up 'Hope Koch' in Google

Uchenna Peters

This author has not been identified. Look up 'Uchenna Peters' in Google

Eric Villafranca

This author has not been identified. Look up 'Eric Villafranca' in Google

Kevin J. Koch

This author has not been identified. Look up 'Kevin J. Koch' in Google