Inna Kolyshkina, Simeon J. Simoff. Customer Analytics Projects: Addressing Existing Problems with a Process that Leads to Success. In Peter Christen, Paul J. Kennedy, Jiuyong Li, Inna Kolyshkina, Graham J. Williams, editors, Data Mining and Analytics 2007, Proceedings of the Sixth Australasian Data Mining Conference (AusDM 2007), Gold Coast, Queensland, Australia, December 3-4, 2007, Proceedings. Volume 70 of CRPIT, pages 13-19, Australian Computer Society, 2007. [doi]
Abstract is missing.