Evaluation of Strong and Weak Signifiers in a Web Interface Using Eye-Tracking Heatmaps and Machine Learning

Kitti Koonsanit, Taisei Tsunajima, Nobuyuki Nishiuchi. Evaluation of Strong and Weak Signifiers in a Web Interface Using Eye-Tracking Heatmaps and Machine Learning. In Khalid Saeed 0001, Jirí Dvorský, editors, Computer Information Systems and Industrial Management - 20th International Conference, CISIM 2021, Ełk, Poland, September 24-26, 2021, Proceedings. Volume 12883 of Lecture Notes in Computer Science, pages 203-213, Springer, 2021. [doi]

@inproceedings{KoonsanitTN21,
  title = {Evaluation of Strong and Weak Signifiers in a Web Interface Using Eye-Tracking Heatmaps and Machine Learning},
  author = {Kitti Koonsanit and Taisei Tsunajima and Nobuyuki Nishiuchi},
  year = {2021},
  doi = {10.1007/978-3-030-84340-3_16},
  url = {https://doi.org/10.1007/978-3-030-84340-3_16},
  researchr = {https://researchr.org/publication/KoonsanitTN21},
  cites = {0},
  citedby = {0},
  pages = {203-213},
  booktitle = {Computer Information Systems and Industrial Management - 20th International Conference, CISIM 2021, Ełk, Poland, September 24-26, 2021, Proceedings},
  editor = {Khalid Saeed 0001 and Jirí Dvorský},
  volume = {12883},
  series = {Lecture Notes in Computer Science},
  publisher = {Springer},
  isbn = {978-3-030-84340-3},
}