The Performance Comparison among Product-Bundling Strategies Based on Different Online Behavior Data

Hsiangchu Lai, Tzyy-Ching Yang. The Performance Comparison among Product-Bundling Strategies Based on Different Online Behavior Data. In Pacific Asia Conference on Information Systems, PACIS 2004, Shanghai, China, July 8-11, 2004. pages 101, AISeL, 2004. [doi]

@inproceedings{LaiY04-0,
  title = {The Performance Comparison among Product-Bundling Strategies Based on Different Online Behavior Data},
  author = {Hsiangchu Lai and Tzyy-Ching Yang},
  year = {2004},
  url = {http://aisel.aisnet.org/pacis2004/101},
  researchr = {https://researchr.org/publication/LaiY04-0},
  cites = {0},
  citedby = {0},
  pages = {101},
  booktitle = {Pacific Asia Conference on Information Systems, PACIS 2004, Shanghai, China, July 8-11, 2004},
  publisher = {AISeL},
}