George Lakoff, Mark Johnson. The Metaphorical Structure of the Human Conceptual System. Cognitive Science, 4(2):195-208, 1980. [doi]
@article{LakoffJ80, title = {The Metaphorical Structure of the Human Conceptual System}, author = {George Lakoff and Mark Johnson}, year = {1980}, doi = {10.1207/s15516709cog0402_4}, url = {http://dx.doi.org/10.1207/s15516709cog0402_4}, researchr = {https://researchr.org/publication/LakoffJ80}, cites = {0}, citedby = {0}, journal = {Cognitive Science}, volume = {4}, number = {2}, pages = {195-208}, }