Facebook Communication Strategies and Their Effectiveness: A Case Study of Greek Local Municipal Governments

Georgios Lappas, Amalia Triantafillidou, Anastasia Deligiaouri, Alexandros Kleftodimos. Facebook Communication Strategies and Their Effectiveness: A Case Study of Greek Local Municipal Governments. In Proceedings of the 4th Multidisciplinary International Social Networks Conference, MISNC '17, Bangkok, Thailand, July 17-19, 2017. ACM, 2017. [doi]

Abstract

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