Using fuzzy logic approach in estimating individual guest loyalty level for international tourist hotels

Henry C. W. Lau, Dilupa Nakandala, Li Zhao, Ivan K. W. Lai. Using fuzzy logic approach in estimating individual guest loyalty level for international tourist hotels. IJSTM, 21(1/2/3):127-145, 2015. [doi]

Authors

Henry C. W. Lau

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Dilupa Nakandala

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Li Zhao

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Ivan K. W. Lai

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