Exploring the influence of personal schema on trust transfer and switching costs in brick-and-click bookstores

Kun Chang Lee, Namho Chung, Sangjae Lee. Exploring the influence of personal schema on trust transfer and switching costs in brick-and-click bookstores. Information & Management, 48(8):364-370, 2011. [doi]

@article{LeeCL11-5,
  title = {Exploring the influence of personal schema on trust transfer and switching costs in brick-and-click bookstores},
  author = {Kun Chang Lee and Namho Chung and Sangjae Lee},
  year = {2011},
  doi = {10.1016/j.im.2011.09.002},
  url = {http://dx.doi.org/10.1016/j.im.2011.09.002},
  researchr = {https://researchr.org/publication/LeeCL11-5},
  cites = {0},
  citedby = {0},
  journal = {Information & Management},
  volume = {48},
  number = {8},
  pages = {364-370},
}