Utilizing a Simple Ontology to Manage Keywords of Contextual Advertising

Taesang Lee, Kyongmin Kim, Wonhee Lee, Dongun An, Seungjong Chung, Youngkweon Jang. Utilizing a Simple Ontology to Manage Keywords of Contextual Advertising. In Hamid R. Arabnia, editor, Proceedings of the 2007 International Conference on Semantic Web & Web Services, SWWS 2007, June 25-28, 2007, Las Vegas, Nevada, USA. pages 181, CSREA Press, 2007.

Abstract

Abstract is missing.