Consumer online flow experience: The relationship between utilitarian and hedonic value, satisfaction and unplanned purchase

Chi-Hsun Lee, Jyh-Jeng Wu. Consumer online flow experience: The relationship between utilitarian and hedonic value, satisfaction and unplanned purchase. Industrial Management and Data Systems, 117(10):2452-2467, 2017. [doi]

@article{LeeW17-10,
  title = {Consumer online flow experience: The relationship between utilitarian and hedonic value, satisfaction and unplanned purchase},
  author = {Chi-Hsun Lee and Jyh-Jeng Wu},
  year = {2017},
  doi = {10.1108/IMDS-11-2016-0500},
  url = {https://doi.org/10.1108/IMDS-11-2016-0500},
  researchr = {https://researchr.org/publication/LeeW17-10},
  cites = {0},
  citedby = {0},
  journal = {Industrial Management and Data Systems},
  volume = {117},
  number = {10},
  pages = {2452-2467},
}