Chang-Heon Lee, J. Leon Zhao. Social media engagement and crowdfunding performance: The moderating role of product type and entrepreneurs' characteristics. JASIS, 73(11):1559-1578, 2022. [doi]
@article{LeeZ22-0,
title = {Social media engagement and crowdfunding performance: The moderating role of product type and entrepreneurs' characteristics},
author = {Chang-Heon Lee and J. Leon Zhao},
year = {2022},
doi = {10.1002/asi.24694},
url = {https://doi.org/10.1002/asi.24694},
researchr = {https://researchr.org/publication/LeeZ22-0},
cites = {0},
citedby = {0},
journal = {JASIS},
volume = {73},
number = {11},
pages = {1559-1578},
}