Anik Lestari, Isna Ayu Safitri. The influences of product quality and brand expansion toward consumers' purchase decision of liquid Tolak Angin products (a study on customers' behaviours in K-24 pharmacies in East Surabaya). IJBPIM, 11(1):26-34, 2022. [doi]
@article{LestariS22, title = {The influences of product quality and brand expansion toward consumers' purchase decision of liquid Tolak Angin products (a study on customers' behaviours in K-24 pharmacies in East Surabaya)}, author = {Anik Lestari and Isna Ayu Safitri}, year = {2022}, doi = {10.1504/IJBPIM.2022.10050158}, url = {https://doi.org/10.1504/IJBPIM.2022.10050158}, researchr = {https://researchr.org/publication/LestariS22}, cites = {0}, citedby = {0}, journal = {IJBPIM}, volume = {11}, number = {1}, pages = {26-34}, }