Toward better purchase decision-performance: Linking person-environment fit to explorative and exploitative use of branded applications

Chia-Ying Li, Yu-Hui Fang. Toward better purchase decision-performance: Linking person-environment fit to explorative and exploitative use of branded applications. Electronic Commerce Research and Applications, 48:101063, 2021. [doi]

@article{LiF21-10,
  title = {Toward better purchase decision-performance: Linking person-environment fit to explorative and exploitative use of branded applications},
  author = {Chia-Ying Li and Yu-Hui Fang},
  year = {2021},
  doi = {10.1016/j.elerap.2021.101063},
  url = {https://doi.org/10.1016/j.elerap.2021.101063},
  researchr = {https://researchr.org/publication/LiF21-10},
  cites = {0},
  citedby = {0},
  journal = {Electronic Commerce Research and Applications},
  volume = {48},
  pages = {101063},
}