Factors Influencing Residents' Intention to Share Place Brand Messages Online

Ying Li, Guihang Guo, Qian Ming. Factors Influencing Residents' Intention to Share Place Brand Messages Online. In Proceedings of the 6th International Conference on Big Data Technologies, ICBDT 2023, Qingdao, China, September 22-24, 2023. pages 280-285, ACM, 2023. [doi]

Abstract

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