Juanjuan Li, Xiaochun Ni, Yong Yuan, Rui Qin, Fei-Yue Wang. Optimal allocation of ad inventory in real-time bidding advertising markets. In 2016 IEEE International Conference on Systems, Man, and Cybernetics, SMC 2016, Budapest, Hungary, October 9-12, 2016. pages 3021-3026, IEEE, 2016. [doi]
@inproceedings{LiNYQW16,
title = {Optimal allocation of ad inventory in real-time bidding advertising markets},
author = {Juanjuan Li and Xiaochun Ni and Yong Yuan and Rui Qin and Fei-Yue Wang},
year = {2016},
doi = {10.1109/SMC.2016.7844700},
url = {http://dx.doi.org/10.1109/SMC.2016.7844700},
researchr = {https://researchr.org/publication/LiNYQW16},
cites = {0},
citedby = {0},
pages = {3021-3026},
booktitle = {2016 IEEE International Conference on Systems, Man, and Cybernetics, SMC 2016, Budapest, Hungary, October 9-12, 2016},
publisher = {IEEE},
isbn = {978-1-5090-1897-0},
}