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Manufacturer encroachment and retailer demand information sharing in a supply chain with two-way free riding and advertising threshold effect

Chunxia Li, Ruozhen Qiu, Minghe Sun, Zhi-Ping Fan. Manufacturer encroachment and retailer demand information sharing in a supply chain with two-way free riding and advertising threshold effect. Electronic Commerce Research and Applications, 77:101600, 2026. [doi]

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