The Impact of Country-of-Origin Image, Consumer Ethnocentrism and Animosity on Purchase Intention

Xianguo Li, Jing Yang, Xia Wang, Da Lei. The Impact of Country-of-Origin Image, Consumer Ethnocentrism and Animosity on Purchase Intention. JSW, 7(10):2263-2268, 2012. [doi]

Abstract

Abstract is missing.