Miyan Liao, Liangqiang Li, Lu Liu, Liang Yang, Yunzhong Cao, Xiaolin Li. Exploring Factors Influencing Showrooming Behavior in Multi-Channel Shopping: A Cognitive Appraisal Theory Perspective. In The 19th Wuhan International Conference on E-Business, WHICEB 2020, Wuhan, China, 2020. pages 41, Association for Information Systems, 2020. [doi]
Abstract is missing.