An Empirical Study of User Behavioral Intention to Accept of Mobile TV: An Integration of TAM with Entertainment

Chuncai Lin, Hailan Gu, Yanpeng He. An Empirical Study of User Behavioral Intention to Accept of Mobile TV: An Integration of TAM with Entertainment. In Ninth IEEE International Conference on e-Business Engineering, ICEBE 2012, Hangzhou, China, September 9-11, 2012. pages 227-231, IEEE, 2012. [doi]

@inproceedings{LinGH12,
  title = {An Empirical Study of User Behavioral Intention to Accept of Mobile TV: An Integration of TAM with Entertainment},
  author = {Chuncai Lin and Hailan Gu and Yanpeng He},
  year = {2012},
  doi = {10.1109/ICEBE.2012.44},
  url = {http://doi.ieeecomputersociety.org/10.1109/ICEBE.2012.44},
  researchr = {https://researchr.org/publication/LinGH12},
  cites = {0},
  citedby = {0},
  pages = {227-231},
  booktitle = {Ninth IEEE International Conference on e-Business Engineering, ICEBE 2012, Hangzhou, China, September 9-11, 2012},
  publisher = {IEEE},
  isbn = {978-1-4673-2601-8},
}