Joint Optimization of Ad Ranking and Creative Selection

Kaiyi Lin, Xiang Zhang, Feng Li, Pengjie Wang, Qingqing Long, Hongbo Deng, Jian Xu, Bo Zheng. Joint Optimization of Ad Ranking and Creative Selection. In Enrique Amigó, Pablo Castells, Julio Gonzalo, Ben Carterette, J. Shane Culpepper, Gabriella Kazai, editors, SIGIR '22: The 45th International ACM SIGIR Conference on Research and Development in Information Retrieval, Madrid, Spain, July 11 - 15, 2022. pages 2341-2346, ACM, 2022. [doi]

Abstract

Abstract is missing.